According to IBISWorld, a leader of business intelligence and industry research, the street vendor industry (including food trucks) is officially a billion dollar business, with more than 30,000 businesses with more...
Welcome to the Banyan Theory blog, where we write about anything and everything related to insurance websites, including design, search engine optimization, and tips to improve your own site.
Articles by Allison
Blog Articles
QR codes are square bar codes that are readable by a bar code scanner application on smartphones. They're used to allow smartphone users to quickly download information (such as contact info) or view a website (such as...
If you're looking to boost your online reputation and Google rank by getting more customer reviews, be sure those reviews are coming from your actual customers. Need a good reason? How about this: 19 companies in New...
Another sinkhole in Florida collapsed a three-story resort near Disney World last week. Perhaps it's common knowledge in Florida whether sinkhole damage is covered by a standard home insurance policy, but what about...
75% of teens say texting while driving is common among their friends. 100,000 crashes a year involve drivers who are texting. These are just 2 of some very powerful and shocking statistics that should make anyone think...
Frequently asked questions and interesting insurance scenarios are great topics for your blog. They show off your expertise as an insurance agent, and can build trust with potential clients, even before they've made...
If you've purchased a stock photo to use as your cover photo for Facebook, LinkedIn, Twitter or Google+ (or any other social media outlet), be sure you understand the licensing terms. If you have purchased it from...
Looking for a quick addition to add some interactivity to your website? Safeco just released a new widget, a boat insurance safety quiz. And Banyan Theory makes it easy to get these kind of features added to your website!
Every time I book a vacation through any of the major online travel companies like Expedia, I'm prompted on Travel Insurance. The idea sounds great, but reading the fine print gives me a headache, and leaves me...
Lead bar falls from sky, crashes into Seattle family's home Does a typical insurance policy cover this? I'd like to know just for fun, and I bet many of your customers would be interested too! If you've got a blog on...