The Banyan Theory Blog

Welcome to the Banyan Theory blog, where we write about anything and everything related to insurance websites, including design, search engine optimization, and tips to improve your own site.

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New Logo Design Tips

Allison
posted by Allison
on
Designing a new logo can be quite the challenge. It can be time-consuming and hard to make a final decision, as you're committing to something you and your customers will be looking at for many years to come. Choosing a...

Referral Program Ideas

Allison
posted by Allison
on
Referrals are an invaluable source of new sales for any insurance agency. A recommendation from a trusted friend, colleague or family member carries much more weight than the best advertisement or promotion money can...