The Banyan Theory Blog

Welcome to the Banyan Theory blog, where we write about anything and everything related to insurance websites, including design, search engine optimization, and tips to improve your own site.

Blog Articles

Optimizing Your Google Place Page

Allison
posted by Allison
on
Ever wondered how to get your insurance agency listed in Google search results with other local agents? The trick is to claim and optimize your Google Place Page. While this isn't a silver bullet, it will certainly help your agency rank higher (and possibly in the top 3-10 local listings) when someone searches for "[your city] car insurance". In this article, I'll walk you through finding, claiming and optimizing your Google Place Page.

Introducing: The New Banyan Theory Website

Allison
posted by Allison
on

It’s been in the works for a while, and we’re very excited to finally [re]-launch our very own website!

Complete with something for everyone, the new lightrailsites.com features the latest additions to our website program for insurance agents, an interactive real-time pricing tool, and this blog!

We plan on covering a wide variety of topics centered around creating and managing insurance agency websites. Here’s some of the articles you can look forward to in the coming months: